Original Fuzz began when Lee McAlilly and Zach Lever met in
college and started playing in bands together. Zach would carry his pedals
around in a pharmaceutical ad covered gym bag and the two of them had an idea
to upgrade this bag into something more practical for musicians. Since the
initial bag idea the company has grown to build a wide range of camera and
guitar straps from unique textiles from around the world and they are being
used by artists such as Built To Spill, Kurt Vile, Angel Olsen, Ty Segall, Real
Estate, Parquet Courts and countless others. Their ethos has been to make
inspired gear for creative pioneers and their pursuit has led them from
Brooklyn, NY via Jacksonville, FL to Nashville, TN where they
currently call home. We recently had a chat with Lee about what goes on behind
the scenes at Original Fuzz, what its like working and living in Nashville and
a heap more.
Hi Lee, thanks for
having a chat to us! I think a good place to start is right at the beginning.
Can you tell us a little bit about how you got started with music?
There are two things in life that seemed
magical to me when I was kid. One was soccer and the other was music. Ill
never forget being hypnotized the first time I heard the lick to “Day Tripper
or had Led Zeppelin II in some headphones. I was lucky to grow up in a
house where my parents played good music. Around the time I was 12 or 13 I
found an old acoustic guitar in the attic. It had two strings on it, but that
was enough to figure out the riff to “Sunshine of Your Love. I formed my first
neighborhood band a couple weeks after that and never looked back.
For those unfamiliar
with Original Fuzz, can you give us a bit of a run-down on what you’re all
Original Fuzz believes its not just what you
do but how you do it. Right now were known for our guitar straps and camera
straps, but its our goal to outfit you in all of your creative endeavors. We
believe that if the gear you use makes you feel good and inspires you, youll
be more creative, and youll come up with cooler ideas. Just ask anyone whos
picked up a guitar that makes them feel badass if this is true. For me, the
first time I had this experience that the tools you use are not just fashion,
they actually affect what you make, when I got a Mac at my first job out of
college. It was my first experience not on a Windows PC and it truly changed my
life. The tools you use matter.
Also, creativity is the only hope we have for
not destroying ourselves and this planet, and our goal is to outfit you for
creativity. Were always putting out new stuff. The best place to see what
were up to is on our website, originalfuzz.com.
Can you explain the
process of an Original Fuzz strap from idea to completion?
At this point weve got a pretty solid strap
design but were constantly iterating on it. The process of finding new
techniques, materials, and textiles that make tiny improvements is really
satisfying. A lot of the ideas for new straps come from experimenting with and
exploring new ways of making textiles. Our latest experiments are our
silkscreen prints on canvas. On one hand, we can design whatever we want, but
there are also natural limitations with that process that we have to embrace.
Its fun working with and around the limits of different materials.
What lead to your
approach of using sourced materials from places such as Peru, India Thailand
etc? Are there other areas you would like to look to in the future?
I owe this all to my co-Founder Zach. He took
a trip with a buddy to Peru and found the fabric that we use in our “Cuscostrap.
He spotted it at a market in the town of Cusco and he thought it would make a
killer guitar strap, so he bought some of the fabric home. Thats the reason we
started making guitar straps. We just found these incredible fabrics in Peru
that no one else was using to make straps. It really started the whole company.
We dont dictate the designs to our Peruvian artisans. They are all traditional
Peruvian woven patterns that have been in the culture for a long time. They are
typically used as belts.
As for new places to look, we have a long list
of stuff we want to explore. A big thing I want to do more of is mudcloths from
Africa. Those are really cool. Textiles, like anything, just get more
interesting the more you learn.
All of your straps
that used sourced materials adhere to fair trade guidelines and high labor
practices. Can you tell us a bit about what this entails?
We do our absolute best to make our entire
supply chain as sustainable and fair as possible. Its really about treating
people, no matter where they are in the world, how youd want to be treated and
paid how youd expect to be paid if you were on the other end of the deal. Most
of our Peruvian fabric is Fair Trade certified, but that is a very specific
government certification. For our Indian fabrics, it doesnt have the
government certification, but we work directly with a small co-op, so there is
a lot of transparency with how its made. We know who were dealing with and
that their working conditions are ok and they are paid fairly.
We have a new woven line that is woven by a
friend of ours in Louisville, KY and our new silkscreen is printed in our
building by our neighbors Grand Palace Silkscreen. You have to be really
careful about where your textiles come from, and we do our best to work
directly with the people weaving or printing them.
We do all of the leatherwork, sewing, and
assembly in our workshop in Nashville, so we have control over that. Our
leather comes from Horween in Chicago, one of the oldest, most-admired
tanneries in the US.
We try to have a fair, equitable, and
environmentally-friendly supply chain, but this is a process we have to always
work on and continuously improve on. There is no destination. You can always do
Original Fuzz have
always seemed to have a close relationship with a number of current musicians
and until recently a lot your strap designs were known by artist names. Was
there a reason behind moving away from this? And can you tell us a bit about
the thought of naming your straps this way?
Well, this started because we gave the first
prototype strap we ever made to Doug Martsch of Built to Spill. He was a hero
of ours and we just knocked on his tour bus and handed the manager some straps.
We really didnt expect anything to happen, but he ended up using the strap at
the show that night and then never took it off his guitar! So, we started
referring to it as the “Doug Martsch.
They came back and played another show about a
year later and we snuck into the soundcheck to try and talk to him. We told
Doug that we had been using his name on our website and we wanted to know if he
had a problem with it. He said, “Let me check with my wife. Youll hear from me
if I have a problem with it. We still havent heard from him, so I guess its
Naming straps after people is just a way for
us to showcase artists we admire. Everyone you see on our site now is someone
from whom weve gotten their blessing. Our latest release is a design
collaboration with Jason Isbell & The 400 Unit. Hes on fire right now so
we were really stoked about that one.
You started the
company with your friend from college Zach Lever. What were you both studying
when you met and can you explain how your friendship led to starting Original
We met our freshman year at Wofford College in
Spartanburg, SC and quickly became friends and roommates. I was an English
major and he studied Economics. Our friendship was initially musical. He was
the best guitar player I had ever heard, so I managed to weasel my way into a band
with him. I was the bass player that had to move from guitar to bass because
the other guitar players hovering around the band were way better. Ive been
“the bass player ever since and have grown to love it.
We had a lot of fun summers playing all over
bars in Charleston, SC. After graduating we moved to Nashville, TN to chase our
music dreams for a year before Zach left for law school. That broke the band up
for a while, but we teamed up later to start Original Fuzz.
You have a background
in web development and digital marketing. Do you think that influenced the way
Zach and yourself approached starting a business?
For sure. I moved to New York shortly after my
band with Zach in Nashville ended. My job there was as the first employee for a
digital marketing company that was on the forefront of using social media and
music to market brands. (For instance, we were the company running 50 Cent and
Mandy Moores Myspace page in 2006.) So thats what started it for me. I just
went deeper and deeper into that world, and I see Fuzz as just the next step in
The company has
expanded beyond the two of you to include Brit Hessler and Desmond Smith. Can
you explain each of your roles in the operation? How many people are now
working for you?
Well weve changed a lot since we started.
Zach, Brit and Desmond have moved on. Zach left the company to start a family
but he played a critical role in helping us get off the ground. For that I will
always owe him. Startup life is not the easiest place to be if youre about to
start a family.
Were still going full force and have a team
of eight (counting me) that help us in Nashville now. Nashville has been a
great move for us and is a natural place for our business. Its enabled us to
attract a really talented and smart team. Everyone does their own creative
projects outside of Fuzz. Heres a rundown of our current team:
Liz Earle – Liz is our creative
director and editor of our magazine. Outside of Original Fuzz Liz designs
her own line of clothes with her label Electric Thread.
Emily Quirk – Emily is a really
talented, young photographer here in town who also works on our production
Tyler Davis – Tyler is a really
talented sewer and leather worker that also fronts the local band Chrome
Pony. They are killer. Check them out.
Laura Paulk – Laura manages our
wholesale accounts. She works from home and raises her daughter Iris. She
has all kinds of creative projects burning. She once kayaked across the
entire state of Alabama.
Holly Schudlt – Holly is an
excellent sewer who works as a freelance designer and pattern maker. Holly
also designs her own line of clothing.
Billy Bennett – Billy is an
incredible local audio engineer and producer that also teaches at Belmont
and works at the Bomb Shelter, a tape studio in East Nashville. Billy has
a bunch of credits to his name, including the first Whigs album and the
second MGMT album. He was the live sound engineer for MGMT for a long
time. He wanted to learn how to sew so we brought him onto the team.
Anna deWitt – Anna is the
newest addition to our production team. Not only has she become an adept
sewer really quickly, she is also a founder of the Nashville Psych
Alliance and has a liquid light show called Silver Cord Cinema.
So the cool thing about our team is that
everyone doing the day-to-day work is constantly involved in other creative
You’re currently located
in Nashville but Original Fuzz has roots in Brooklyn, New York and then via
Jacksonville Florida. Do you think your geography has influenced the business?
And why have you settled in Nashville?
Well, Im really a Mississippian. I grew up in
Tupelo, MS and the metro areas within a reasonable distance are Memphis,
Nashville, and Birmingham. Nashville is by far the best of those options, so I
guess Ive been drawn here a long time.
I went to college in South Carolina and moved
to Nashville right after I graduated. I did a 5-year stint in Brooklyn, NY. The
Jacksonville period was just when we were starting Original Fuzz. Thats where
Zach grew up. It was just a place to go to work on Fuzz and get it off the
I always assumed Brooklyn would just be an
adventure and Id land back in the South. If youre like me and want to be
around music where in the South do you go besides Nashville? Maybe New Orleans,
maybe Memphis or Atlanta, but Nashville is really the best place to be for
music. I mean, they recorded Blonde on Blonde here. Anyone youd want to
see on a tour will come here within the course of a year. Plus its relatively
close to my family in Mississippi, and the perfect place for Fuzz to be
headquartered, so here I am.
What do you find exciting
and inspiring about working out of Nashville? Any local music from there we
should be paying attention to?
Oh, so many bands are happening right now!
Were actually doing a show Saturday, July 8 featuring 14 of them. Come on out,originalfuzz.com/fuzzfest.
Some of my favorite local bands though are Music Band, Ron Gallo, Deslondes,
Daddy Issues, Steelism, Erin Rae & The Meanwhiles. There are a bunch. When
I first moved back to town I saw Those Darlins and was real impressed. Its a
bummer they couldnt carry on.
Can you tell us a
little bit about your magazine ‘The Fuzz Guide’?
Well, we changed the name to just “Original
Fuzz. The ultimate goal is to turn it into a print magazine that we mail to people
for free. Rather than selling a bunch of ads, they support it by supporting our
brand. We write about is the creative process. What makes creative people tick?
We dont just cover music, but visual arts,
writing, anything or anyone creative. It will make more sense in the coming
years as we make more products for other types of our artistschefs,
photographers, writers, designers, entrepreneurs, etc. As our brand evolves
well expand the topics that we cover and the scope of the magazine. Right now I
think our guitar player audience is a little confused about why we do all this,
but were just laying the foundation.
Also, it started as an excuse for us to get
access to people we want to interview. If we say we have a magazine, rather
than just a blog or website, people seem to give us more access. Just last week
our secret plan worked! We got to interview Buzz from the Melvins about their
Also, you have a
podcast! Who’s involved with that and what’s the general topic of conversation?
This is more of my personal passion project.
It started with me and Desmond just talking about guitars, but he didnt have the
attention span to keep at it, so now its just me and I changed the format of
the show in his absence.
I just love talking about music and talking to
interesting people about music. I also think that oral history is such a direct
way to document things. So by doing the podcast were building this tiny little
archive. Our own little oral history, which I think is cool. If everything at
Fuzz went way tomorrow Id still do the podcast.
Lastly, what’s in
store for the rest of 2017? Any new lines you want to give us the scoop on?
Stay tuned and look out for updates on originalfuzz.com!
Thanks so much to yall for being a customer
and for caring enough to ask us questions. We appreciate every single person
that supports us in this journey. It is way bigger than just me. Were just
hoping to pay it forward.
Check out our range of Original Fuzz straps here!